Rachel Tipograph
Founder & CEO, MikMak
Biography
Rachel Tipograph has unlocked the secret of marketing to millennials and Gen Z.

With her company MikMak, she single-handedly revolutionized the eCommerice landscape by creating a shoppable mobile video platform designed for the social media generation. She has appeared on Forbes's “30 under 30” and was named one of Fast Company's “Most Creative People in Business.”
Rachel Tipograph
Founder & CEO, MikMak
SPEAKER FILM
Rachel Tipograph — eCommerce Revolution: Leveraging Social Media for Big Profits
Rachel Tipograph — eCommerce Revolution: Leveraging Social Media for Big Profits

In today’s social media landscape, consumers have no interest in watching long branded-content spots. If brands want to drive sales conversions from their social content, they need to optimize their content for today’s market. Rachel Tipograph, CEO of MikMak, walks us through some best practices for how brands can create social media content that leads to sales.